It was April 2017 and Ruth and I were walking along the boardwalk. When we got as far as the foot of Scarboro Beach Boulevard, we spotted a bronze historical plaque. The Toronto Historical Board had put it in place in 1993.
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At the request of the The Beach & East Toronto Historical Society (TBETHS), I recently did a repeat, updated performance of the presentation I had done in October 2019, about the role of the Price family in the early development of Toronto’s Beach district.
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On July 2, 1928, the Toronto Globe published a two-and-a-half-page spread about the hundreds of handsome new houses that the Price Brothers were building in the Beach. Fawning articles were accompanied by ad after ad placed by the company’s suppliers.
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